What do you get from Web copy that people read? That’s easy – a means of keeping people on your website and that means a higher click through or contact rate.

The information you’ll have access to bridges the gap between the words and pictures and ensures that the design doesn’t prevent people from getting the message.

You’ll receive regular updates, information on useful websites, books, blogs and other reference material.

You’ll also get access to additional learning, e-courses, teleseminars and other forms of information – it’s your personal data bank on readability.

As a web services professional it’s something that will add a set of knowledge that few in the profession have – and that will give you a real competitive edge.